Fassforward

fassforward is a leadership consulting and business storytelling firm headquartered in Pelham, New York. The company was founded in 2001 by Rose Fass, a former executive at Xerox and Gartner Group. It offers services in executive coaching, cultural transformation, and leadership development. Clients have included Estée Lauder, Mastercard, Verizon, and SpaceX.
fassforward’s services include coaching, consulting, training, and creative strategy. The company has claimed to develop proprietary methodologies aimed at improving communication and decision-making within organizations.
Leadership
* Rose Fass (Founder and Chair) - Author and speaker. She was featured in Fortune’s Most Powerful Women list (2022) and Entrepreneur’s 100 Women of Influence. Fass was also included in Forbes’ 2012 Top 10 Women Business Leaders of New York and received the 2024 Great Companies International Women Entrepreneur Award. She is the author of The Chocolate Conversation: Lead Bittersweet Change; Transform Your Business and The Leadership Conversation: Make Bold Change One Conversation at a Time.
* Gavin McMahon (Co-CEO, Co-founder)
* David Frost (Co-CEO, Head of Executive Coaching)
Awards and Recognition
* In 2021, fassforward received a Silver Award from the Brandon Hall Group Excellence Awards for “Best Advance in Unique Learning Technology.”
* The company was included on the Inc. 500/5000 list of fastest-growing private companies in the United States for multiple years, most recently in 2021.
* It was named “Best Business Coaching & Transformation Consultancy 2021 - New York” by Corporate Vision.

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