Ancillary IPs

Ancillay IPs is a commercialisation model that was developed originally for the arts by Gavin Artz while at the Australian Network for Art and Technology. It argues that artists, particularly those working with emerging technology, create intellectual property (IP) in the pursuit of their creative vision. As they encounter technical road blocks they develop technology, devices, processes or code. These tools then become the place to look for commercialisation opportunities. This model has been adapted to enable commercial outcomes from pure research in a science research context.
The concept of Ancillary IP’s has five key attributes for success :
*Invention and Innovation: Because Ancillary IPs are created to resolve a real problem they are closer to innovation than pure invention. There is far greater potential to find like problems than from pure invention.
*Commercial Partnerships: There are no expectations that creative practitioners involved in the Ancillary IPs model will have business skills. While it is ideal that a level of knowledge is developed to ensure appropriate choices are made, the Ancillary IP’s model is more focused on commercial partnerships.
*Personal Benefit: There is an expectation that the creator of the Ancillary IPs will derive an ongoing and direct benefit from commercial applications. This is a part of the commercial partnership that allows for ongoing IP to be created.
*Personal Vision: Ancillary IPs relies on the personal vision of the creative practitioner. Their value is in this vision and everything is to be done to allow them to focus on the end vision.
*Process: Because of its importance the personal vision cannot be curbed to commercial ends. Commercial opportunities come from overcoming roadblocks, not the end result of creative work.

Main Menu

See Also

Main Menu